Commercial Engine
Supply & Demand
We purchase qualified inventory and connect every reorder to live demand, pricing, and stock signals.
Lanstar supports eCommerce operations across North America, from wholesale purchasing and demand planning to channel management, brand protection, and replenishment. From strategy to logistics, we help brands maintain a more connected and efficient operation.
Complete Ecommerce Execution
Lanstar combines purchasing, prep, warehousing, freight, channel management, and replenishment—so partners don't have to manage separate agencies, 3PLs, and service providers. One connected team owns the outcome.
Commercial Engine
We purchase qualified inventory and connect every reorder to live demand, pricing, and stock signals.
Digital Execution
Our team manages listings, pricing, content, seller activity, and brand standards across approved channels.
Physical Operations
Inventory stays compliant, visible, and moving through dependable marketplace and fulfillment workflows.
Lanstar supports Ecommerce operations across North America, connecting wholesale purchasing and demand planning with channel management, brand protection, and replenishment.
One Connected Operating Model
These are not separate services handed between vendors. Each step informs the next, giving partners one accountable operator from purchase order through marketplace replenishment.
Commercial
We buy qualified inventory from brands and distributors.
Intelligence
itemIQ connects catalog data, demand, pricing, and stock position.
Channels
Our team manages listings, pricing, content, and channel performance.
Governance
We monitor seller activity, MAP compliance, and brand presentation.
Operations
Our WMS keeps inventory compliant, available, and moving.
Visibility
Our vendor portal connects orders, product feedback, and predictive insights in one view.
Brands We Carry
Access over 100 million customers through our marketplace integrations. From household names to emerging favourites, we manage the inventory, intelligence, and marketplace execution behind their growth.
What Brands Say
Lanstar cleared our unauthorized sellers, rebuilt our listings, and tripled our Buy Box win rate in 90 days. We've never had a partner like this.
SARAH K.
BRAND DIRECTOR, CANADIAN HEALTH CO.
Results Achieved
260
Brands Served
60,000
Ecommerce Orders Managed
100M+
Customers Reachable
99%
Customer Retention
itemIQ mapped our 2,000-SKU catalog in 30 days and found 67 active stockouts. We had no idea.
DAVID M.
DIRECTOR OF DISTRIBUTION
Case Studies
Start the Conversation
Tell us what you sell, where it is sold today, and where execution is breaking down. We'll assess the catalog, channel opportunity, and operating fit.
New Partnerships
accounts@lanstarsupply.com
